Such reception seemed to have been warranted by a script that offered some very sharp insights into Filipino society, and by the superior quality of its direction, acting, cinematography, and editing. In the last half century Heneral Luna has emerged as a cinematic phenomenon, not only for its budget (at 80M plus, one of the biggest in recent history) but for the tremendous reception it got at the box-office, with shows extending to many weeks as word of mouth spread like wild fire and eventually earning an unprecedented gross income of P 240M when it closed. HENERAL LUNA: APPRECIATION AND RESERVATION
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